Nice to meet you.

Emma Frieze

Marketing, strategic communications and business analytics student at the University of Kansas

Expected graduation: May 2025

I am a junior at the University of Kansas studying marketing, strategic communications and business analytics, and I enjoy approaching creative and data-driven projects with a strategic mindset. Welcome to my portfolio of work from my professional and academic experiences.

I am Creative. Driven. Inspired.

Creative. I have always been a communicator and a creator. From scribbling poems and songs in notebooks to now producing ad copy and press releases, I have always felt compelled to write. I also grew up as a performer in theatre and dance, which has fine-tuned my artistic skills that I now apply in areas such as graphic design and social media.

Driven. I plan to graduate in May 2025 from the University of Kansas. I will graduate a Bachelor of Science in business (with a major marketing and a minor in business analytics). I will also graduate with a Bachelor of Science in journalism and mass communications (with a major in strategic communications, which is also known as digital marketing communications, advertising and public relations). Additionally, I plan to complete the University of Kansas arts engagement certificate.

I am also a University Honors Program student, a National Merit Scholar, a Chancellors Club Scholar, a student and former executive board member of the KU Business Leadership Program and a student in the Jack Dicus Business Honors Program. In addition to my studies, I have been involved in various extracurriculars, internships, student jobs, volunteer activities and leadership opportunities.

Inspired. What inspires me to create and strategize is the effective communication that comes from powerful insights. I am always curious to learn more about the world around me and eager to apply new insights to my work.

Top Passions

Client Services & Brand, Marketing, & PR Strategy

Data-Driven Decision-Making

Digital Marketing Tactics

Consumer & Industry Marketing Research

Nonprofits & Education

Professional Writing and Editing

Developing Skills

Data Analytics

SEO & Paid Search

Paid & Organic Social Media

Graphic Design

Web Design & Coding


Professional Education

Job Shadowing and Educational Programs:

MERGEaccount management and client services job shadow participant (January 2023) Virtual/Remote – Denver, Colorado

WpromoteWpromote Academy educational program participant/scholardigital marketing (June – August 2022) Virtual/Remote – Dallas, Texas

MB Piland Advertising + MarketingMB Piland/Banktastic Job Shadow Day participant (March 2022) Topeka, Kansas

Washington Journalism and Media ConferenceNational youth correspondent
(July 2019) Fairfax, Virginia, and Washington, D.C.

International Experience

Study Abroad:

Accent Global LearningCreativity and Culture in Rome (May – June 2022) Rome, Italy


Experience Highlights:

The Agency (University of Kansas Advertising/Public Relations Agency)Research/insights lead, media team member and PR/Executive Team member (August 2022 – April 2023); PR Team strategist and content creator (October 2021 – July 2022); junior strategist and copywriter and account lead (September 2020 – October 2021) Lawrence, Kansas

Rock Chalk Revue Advisory Board (University of Kansas)PR coordinator (August 2022 – February 2023) Lawrence, Kansas

University of Kansas – Teaching assistant for JMC 260 (advertising: Introduction to The Agency) (January – May 2022) Lawrence, Kansas

Starlight TheatrePR/communications intern
(May – August 2021) Kansas City, Missouri

University of Kansas Undergraduate Business CouncilDirector of media for the Diversity, Equity, Inclusion and Belonging (DEIB) Committee
(September 2020 – May 2021) Lawrence, Kansas

Irish Ink Design and Printing – Graphic designer
(August 2018 – May 2020) Chapman, Kansas

Dickinson County News-Times – Contributing student writer
(September 2018 – July 2019) Chapman, Kansas

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