Marketing and strategic communications student at the University of Kansas, class of 2024
My name is Emma Frieze, and I am a junior at the University of Kansas studying marketing and strategic communications. I live for communicating with others and enjoy approaching creative and analytical projects with a strategic mindset.
I am Creative. Driven. Inspired.
Creative. I have always been a communicator and a creator. From scribbling poems and songs in notebooks to now producing ad copy and press releases, I have always felt compelled to write. I also grew up as a performer in theatre and dance, which has fine-tuned my artistic skills that I now apply in areas such as graphic design and social media.
Driven. I plan to graduate in December 2024 from the University of Kansas with a Bachelor of Science in business (major: marketing) and a Bachelor of Science in journalism and mass communications (major: strategic communications/digital marketing communications/advertising/public relations), with an arts engagement certificate.
I am also a University Honors Program student, a National Merit Scholar/Chancellors Club Scholar, a student/executive board member of the KU Business Leadership Program and a student in the Jack Dicus Business Honors Program. In addition to my studies, I have served the Diversity, Equity, and Inclusion Task Force of the KU Undergraduate Business Council, and I am a member of KU’s student advertising initiative The Agency. This year, I am also the PR coordinator for Rock Chalk Revue. One could say I am a “busy bee!”
Inspired. What inspires me to create and strategize is the powerful human insight that comes from effective communication. I love learning about many topics, but I especially love learning about people, psychology, communication and art. I am always curious to learn more about the world around me and eager to apply new insights to my work.
Consumer & Industry Research
Brand, Marketing & PR Strategy
Nonprofits & Education
Web Design & Coding
Data & Analytics
Job Shadowing and Educational Programs:
Wpromote – Wpromote Academy educational program participant/scholar – digital marketing (June – August 2022) Virtual/Remote
MB Piland Advertising + Marketing – MB Piland/Banktastic Job Shadow Day participant (March 2022) Topeka, Kansas
Washington Journalism and Media Conference – National youth correspondent
(July 2019) Fairfax, Virginia, and Washington, D.C.
Accent Global Learning – Creativity and Culture in Rome (May – June 2022) Rome, Italy
The Agency – Research/insights lead and PR/Executive Team member (August 2022 – present); PR Team strategist and content creator (October 2021 – July 2022); junior strategist and copywriter & project co-lead (September 2020 – October 2021) Lawrence, Kansas
Rock Chalk Revue – PR coordinator (August 2022 – present) Lawrence, Kansas
University of Kansas – Teaching assistant – strategic communications (advertising) (January – May 2022) Lawrence, Kansas
Starlight Theatre – PR/communications intern
(May – August 2021) Kansas City, Missouri
University of Kansas Undergraduate Business Council – Director of media for the Diversity, Equity, and Inclusion Task Force
(September 2020 – May 2021) Lawrence, Kansas