Author Archives: emmafrieze

In summer 2021, I was a PR/communications intern within the marketing department of Starlight Theatre in Kansas City, Missouri. Proud to be a Starlight “cast member,” I enjoyed the opportunity to work full-time (40+ hrs/wk) at a 501(c)(3) nonprofit and an arts and entertainment venue that offers Broadway shows, concerts and more. This opportunity strengthenedContinue reading “Starlight Theatre”

With The Agency at the University of Kansas, I served as a copywriter and strategic contributor on our team for an electronic dance music (EDM) festival from winter 2020 through spring 2021. I worked in a team to brainstorm activations with the college student market and to produce related digital content. This was an excellentContinue reading “EDM Festival”

In summer 2022, I did freelance consulting for GrownUpJob, offering some insights through a pitch deck about how GrownUpJob could improve its website to align with current website trends and optimize the customer journey and user experience. The organization is still updating its website but has already implemented some of my suggestions. I sincerely enjoyContinue reading “GrownUpJob”

During the 2020-2021 school year, I participated in the National Student Advertising Competition with the team from the University of Kansas. Our campaign client was Tinder, a mobile dating app. My team earned AAF District 9’s “Best Audience Insight” award for our audience persona the “Newly Free.” My role included working on the research, insights,Continue reading “Tinder (National Student Advertising Competition 2020-2021)”

With The Agency at the University of Kansas, I served as a project lead and copywriter for the B2B educational toy and supply company throughout winter 2020 and spring 2021. I worked in a team to create brand messaging and write product descriptions for the company. I also provided strategic insights for the company’s websiteContinue reading “B2B Toy Company”